Copea-pattern-min

CODEPA - Corporate Identity

The Official College of Nursing of Asturias initiated a competition targeting designers, studios, and agencies to seek proposals for renewing their identity. Many studios from across the region of Asturias took part in this contest running for months.

Among the three finalists was the proposal I presented.

Previous identity

Updated version

SYMBOL CONSTRUCTION

 

The decision was made to do away with the dry grass that forms the right half of the original symbol’s crown.
The laurel becomes what constitutes the complete crown. This results in a more compact visual representation.
From the emblem of the Principality of Asturias, the crown and the Victoria Cross are extracted, simplified, and incorporated into the Maltese Cross, creating visual unity.